Trendsetting or Timeless? Craft the Perfect Jewelry Collection for Your Target Audience Feb 20, 2024FashionRead MoreIn the world of jewelry design, two distinct paths often emerge: embracing the fleeting allure of trends or crafting enduring pieces with timeless appeal. Both approaches have their merits, and ultimately, the success of your collection hinges on your understanding of your target audience. Designing for a specific demographic isn’t just about age and income, […]
Recent Jewelry and Metal Trends Dec 17, 2018NewsRead MoreLike all trends, metal trends come and go and often move in cycles when tracked over a significant period. There are many different factors which can affect what is popular at any one time. However, the bottom line remains – what products are selling best, and that always makes for interesting reading.